1. Claim & Supercharge Your Google Business Profile (It’s Still the #1 Ranking Factor)

Your Google Business Profile (GBP) is your digital shop window. Yet 56% of Cheshire listings are incomplete.

Do this now:

• Verify ownership (phone/postcard).
• Add 10+ high-res photos (interior, team, products).
• Post weekly updates: new stock, offers, behind-the-scenes.
• Collect 5 new reviews/month – reply to every one.

Byte Bee tip: Use the “Products” tab for e-commerce clients. We added 12 product photos for a Bramhall boutique and saw click-through rates jump 47% in 30 days.

2. Hunt Local Keywords Like a Pro (No Guesswork)

Forget “web design Cheshire” – that’s too broad. Target micro-intent phrases your customers actually type.

Examples we rank #1 for our clients:

How to find yours:

1. Open Google Keyword Planner (free).
2. Filter by location → Cheshire.
3. Look for 50–300 monthly searches + “low” competition.
4. Create a landing page or blog post for each cluster.

Case study: A Macclesfield electrician targeted “EV charger installation near me”. We built a 600-word service page → #1 in 6 weeks, 28 enquiries in month 1.

3. Go Mobile-First (Or Get Buried)

Google’s mobile-first index is 3 years old – yet 1 in 3 Cheshire sites still fail Core Web Vitals.

Quick wins:

• Compress images (<100KB).
• Enable browser caching.
• Switch to a responsive theme (we build all ours in Webflow).

Byte Bee result: A Stockport café’s load time dropped from 6.2s → 1.8s. Mobile traffic +63%, bounce rate -41%.

4. Create “Snackable” Content That Ranks & Converts

You don’t need 2,000-word epics. Google loves helpful, scannable answers.

Content ideas that work in Cheshire:

• “Top 5 Dog-Friendly Cafés in Poynton (2025 Update)”
• “How Much Does a New Boiler Cost in Stockport? [Price Guide]”
• “7 Mistakes Bramhall Retailers Make on Instagram”

Formula:

1. Answer the question in the first paragraph.
2. Use bullet points, images, local references.
3. End with a soft CTA: “Need a website that ranks? Book a free 15-min audit.”

Pro move: Turn your best blog into a YouTube Short and embed it. Double the dwell time, double the ranking juice.

5. Build Local Links (The Cheshire Handshake)

Backlinks from trusted local sites = instant authority.

Low-effort link ideas:

• Sponsor a Poynton Round Table event → link on their site.
• Guest post on “Cheadle Hulme Life” magazine.
• Offer a discount to Stockport College students → .ac.uk link.
• Get listed in “Best of Bramhall” directories.

Byte Bee shortcut: We run a “Cheshire Business Spotlight” series. Feature a local partner, they link back. Win-win.

Ready to Dominate Local Search?

You don’t need a huge budget – just the right moves.

Book your FREE Cheshire SEO Roadmap (15 mins, no pitch). We’ll audit your site, reveal your top 3 ranking opportunities, and show you exactly what to fix.

Byte Bee – Web design & digital growth for Poynton, Stockport, Macclesfield & beyond.